About Us

VAYRA is the first Italian Digital Academy dedicated to lashmakers, founded by Veronica Faranda, a professional with over 15 years of experience in eyelash extensions and education.

The Academy was created with the goal of offering a unique and complete training path that combines advanced technical education, entrepreneurial coaching, marketing, and personal growth — transforming aspiring lashmakers into confident, recognized professionals.

Through the VAYRA Method, each student follows a structured journey that, in just 60 days, helps her gain practical skills, business tools, and positioning strategies to build a successful career in the beauty industry.

The Digital Academy stands out for its innovative approach: always-accessible online lessons, personalized coaching, an active community, and continuous support.
It’s not just a course — it’s a true journey of professional transformation.

👉 VAYRA is a symbol of growth, professionalism, and the future of the lashmaker world.

Veronica Faranda

“The first step you take today can change forever the way you see your future.”

VAYRA aims to raise the standard of education in the lash industry by offering an integrated training path that combines technique, business, marketing, and personal growth.Our goal is to transform aspiring lashmakers into recognized professionals, confident in managing their own business, skilled in communicating with authority, and ready to make a real difference in the beauty market.

Our Mission